Display advertising is a fast growing way for businesses to advertise on the internet. This form of advertising allow a business to better target their audience by having their ads display in front of consumers who have already begun searching for the products and services a display advertising offers. Check out the results from last year for the display advertising companies by clicking the link below. What do you think the benefits and drawbacks of display advertising are?

http://marketingland.com/emarketer-google-wins-back-hold-top-rank-in-digital-marketing-revenue-38207